ngelmannThe task
Explain a complex product
in clear terms.
Visitors should understand how COCOS can help and which decisions remain theirs. The website connects common trading challenges with the product’s approach.
← Home pageCOCOS.
Our own project · Landing page
COCOS.
A product idea
becomes a website.
We planned, designed and built a landing page for our own AI product for trading and investing. The guiding idea: instruments provide support; people make the decisions.
Explain a complex product
The design idea
Support in the cockpit.
The pilot remains responsible.
The cockpit makes the roles tangible: instruments provide guidance and the autopilot handles recurring tasks, while the pilot remains responsible. This analogy ties together the copy, imagery and animations.
The implementation
A flight path
through the story.
On larger screens, an aircraft accompanies visitors through the problem sections. Each section follows the same pattern: problem, goal and how COCOS helps.
A second animation turns a market chart into a flight path, carrying the idea into the explanation of the solution.
The result
A live
website.
The German- and English-language landing page takes visitors from the problem and product idea to an invitation to join the beta. Its concept, design and technical implementation work together.
This project shows how we turn requirements into a concrete digital solution. The COCOS product itself is still in development.
Visit the original COCOS site